Mike C-Roc, author, entrepreneur, and fellow podcaster joins Steven today to Mike’s mission to change people’s lives for the better. Listen in as they talk about developing the right mindset to help you grow, and some of the strategies you can implement now to help make the shifts so that you can really start operating at the highest level.
Mike C-Roc, author, entrepreneur, and fellow podcaster joins Steven today to Mike’s mission to change people’s lives for the better. Listen in as they talk about developing the right mindset to help you grow, and some of the strategies you can implement now to help make the shifts so that you can really start operating at the highest level.
Key Takeaways:
About our Guest:
Mike "C-Roc" Ciorrocco is the Co-Founder of the innovative tech platform blooprinted, the powerhouse behind the "What Are You Made Of?" podcast, and the best-selling author of ROCKET FUEL Convert Setbacks. Become Unstoppable.
He is a performance coach, author, dynamic public speaker, tech visionary and thought leader.
He has been featured by Yahoo! Finance as one of the Top Business Leaders to Follow in 2020 and is on a mission to build unstoppable people. He is consumed with the passion to help people break free from the confines of complacency and propel to untapped levels of success.
Steven Pesavento 00:05
This is the Investor Mindset podcasts. And I'm Steven Pesavento. For as long as I can remember, I've been obsessed with understanding how we can think better, how we can be better, and how we can do better. And each episode we explore lessons on motivation and mindset for the most successful real estate investors and entrepreneurs in the nation.
Steven Pesavento 00:32
Alright guys, welcome back to the Investor Mindset podcast. I'm your host, Stephen Pesavento. And each week, we share mindset tips and real estate investing strategies to help you take your business and your investment portfolio to the next level. And today, I've got Mike, okay, Mike, how do I say your name?
MIke C-Roc 00:49
It's pronounced Sirocco, but that's what my friends call me. C-Rock, Steven.
Steven Pesavento 00:52
Sir. Let me get you. I got Mike C-Roc in the studio. How you doing, Mike?
MIke C-Roc 00:59
Doing great, brother. Thanks for having me, man. I really appreciate I always start every interview with gratitude man, because it's just awesome that I get the opportunity to come on, you know, podcasts or other shows and just share, share my knowledge, man,
Steven Pesavento 01:12
I appreciate that. That was something we both we both carry. And you know, one of our mentors, Mr. Dave Meltzer, also is a big believer and so grateful to to have you on. And for those of you don't know, Mike C rock, He is an author, a podcaster, and a prolific entrepreneur in a lot of different spaces. But he's on a mission to help make people's life better. So we're going to talk a little bit about what that mission is, but me diving into a lot of things on the mindset front, but how you can grow and make these shifts and changes so that you can really start operating at the highest level, because at the end of the day, all the money we create all the investments that we make, they've all got to go to living a better life. But it doesn't matter if we're not, you know, ourselves growing. So with that said, Before we dive into all those good things, Mike, tell me, why don't we start out by taking a look back at earlier in your life? What events or influences from your childhood shaped who you are today?
MIke C-Roc 02:08
Man? Great question. So look, I came from a broken family. I don't remember my parents together, I was always around broken people, alcohol, drug addicts, anxiety, depression, suicide, abuse, fighting. I mean, I just remembered this is all the stuff that I always saw. And I always remember being around people that would always have a story to tell of why they were being the way they were, or why they were the way they were. And I never bought any of the BS man. For some reason, as a young kid, I just never believed it like, and I would call him out on it. And I realized at a young age somehow that whatever story you told yourself, is what you were going to get. So with that being the case, I understood that I was controlling my future from a young young age. And, you know, I was moving in, I was about eight, I was living with my mom, and she was moving on to her third marriage. And I decided, I'm not going to try to learn another man's rules and moving into another man's house. Let me go to my dad's house and give it a shot. And he happened to be on his third marriage, and are now his second marriage. And I didn't really know my stepmom that much, you know, I just moved in with her. My mom, let me go without a fight broke her heart. She told me later. And I went there. And for the first couple months was fine. But all of a sudden, there was some kind of conflict going on my mom and my stepmom and my dad and my stepmom didn't like my mom, of course, and she didn't like my dad's side of the family. And it was just like, an old poor down on us kids. And so for a period of time, I used to think it was normal. Like this is just what we deal with here. This is ordinary, but then I soon realized that because I would go to other people's houses, my friends and see their families, I soon realize this isn't normal. And I have a choice. I don't need to live in this environment. So I told my mom what was going on, she lost it, she she's like, you don't need to be in that situation. Nobody deserves to live in that. I'm going to get out of there. And I'm going to go file court papers. But if I do this, you have to stick to your guns because you can't leave me out hanging out to drown a limb that goes to the courts is serious. And your parent, your dad and stepmom, they're going to try to talk you out of it. And in life, when you believe in something and you're committed to something you got to be prepared to stick to your guns because people will try to talk you out of things subconsciously even. And so I just remember that lesson. So eventually, my mom had those papers served. And I came home from school one day. And the tension in the house was like, just thick, like you could tell something was up right. And I already walked on eggshells as it was in that household. So who's like it was bad. So I saw my dad and he's my hero like this. A lot of guys had their dads as their hero and my dad had his own masonry business, brick block, concrete, stucco, all that stuff. And I always looked up to him for how hard of a worker he was. And he's big forearms and rough hands and I knew I knew he was a hard worker. Like everybody could tell, you know, by by shaking his hand. And us Italians generally don't care while it's we carry like wads of money. And my dad used to carry like a wad with a rubber band around it. And he used to flash $100 bills at us all the time. And I always looked up to him for that man, I just I always wanted money because of that, too. So he came back and confronted me about those core papers. He said, it says here, you want to move back with your mom, I can't figure this out. Because you got everything you need here. Your mom has no money. She got men coming in out of the house every week, like what? Why would you want to move into that house? Like, why would you do that? Like you got everything you need here. And he was like, really in denial about the abuse that was going on. And I just stuck to my guns and didn't get in discussion with him. And he said, Okay, so took that water $100 bills out to carry with them all the time, peeled one off, crumpled it up and threw it at me. So here, you're gonna need this when you live on the streets with the mother one day. And that moment, the first thing that went through my head, like, Oh, my God, what balm that I set off? Like, that's the first thing I thought like, what did I do? And it's so weird man, and you're on an abusive situation here, I'm thinking I did something wrong. You know, it's just a crazy dynamic when you're when you're under abusive scenario. But right after that, though, really quickly, I had this thing like, dude, I'm not going to need that money. And I just knew, like, that was a spark that was lit that was going to, like, fire me up for a while and 30 some years, I drove off of that, honestly. 30 some years, I used to, like, want to prove my dad wrong. I wasn't gonna let him win everything that I would do work, school, sports, anything, man, I had to make sure because I always felt like he was watching even though he wasn't there, that I was not gonna let him win. And I started to realize in life, what I was doing, even as I was taking everything that would come my way that would stop or slow a normal person down because a normal person stores it in their trunk. I started my tank, so that can convert it into rocket fuel and become unstoppable. And so it's pretty powerful stuff. And that's, that's a little background on me, man.
Steven Pesavento 06:58
That was what I love that and thanks for sharing that with us. Because I can relate a lot to it had some interesting upbringings. That was there's a lot of parallels. What I'm curious about is at what point did you realize that all that negativity that was driving you was also part of something that was holding you back from having that true happiness and fulfillment that you know you deserve?
MIke C-Roc 07:24
Well, I think that subconsciously I was doing this, like, I'd always have this thing, and I didn't really understand it. But I would just make sure that I would not lose like I would have to go after it. And no matter what, because I can't let him win. And then about three years ago, I started realize, wait a minute, what is this thing. And I realized in life, though, that if you really remove everything that stops or slows you down, like really understand proactively, this is a proactive approach. That if you take that stuff and use it to learn or use it as fuel, you can't be stopped achieving something until you're plucked from this planet till you're gone. And so once I realized that I'm like, Okay, wait a minute, though, as ever find my engine. By the way, that's when I wrote the book rocket fuel. I talked about this book, rock rock of your best selling book before, before I was even finished, a pre marketed the book, I talked about it all the time, and it became a best selling, selling book on the first day. I started to realize though, after I published the book, that once you refine your engine, and you're able to remove your lid, and you could see dreams and goals so big, that becomes your fuel. That's a higher octane fuel than that old toxicity, toxicity stuff. And so I started to realize like, that's, that's the key, everybody's got to go through that first part where they take everything's toxic and use it first. And then there's some kind of line that you cross. I don't know what that line is exactly. But you go past this line, and you don't use that stuff anymore. And you start using your dreams and goals. And that's where I am now. And that's where I, I take people to that point, above and beyond that people can watch my free content I put out all over the place. I'm an animal with content, that's for people in free, I push it out for free, I actually pay for for a lot of it. But that's free for people to get to that that line. Once they get to that line, they want to go really far. And they're starting to really that's when I work with people.
Steven Pesavento 09:15
Yeah, now? Well, I think it's it's a huge shift. And that's the reason I want to ask you that question is because going from that place of being fueled by negativity, being fueled by that thing that you don't want, it's always in the back of your mind, meaning you're thinking about it, and therefore you're manifesting in some ways, but when you use that, you might end up having that success or that achievement, but there's always something that's missing. And usually, when I'm talking with high performers, what I've noticed is they've shifted over, they've ended up being able to look forward and what they want and focus their energy there. So I think that's beautiful. And so what I'm curious about is from your perspective, what does it take, and how does one live with a high performance mindset?
MIke C-Roc 09:59
What's it take Well, I always go through my three C's man, I stick with this. And it's very simple for me. I talk about rocket fuel a lot, but I don't get into rocket science. So I keep things simple. First and foremost clarity of what you want. And being really vivid with that, like that image. I learned a vivid vision statements from my friend Cameron Harold, who's a scam, business scaling specialist, Operations Specialist. And he talks about vivid vision. And I really believe your imaginations where everything starts. So I get this like vision in my head, I get it out of my head as fast as possible by talking about it all the time and writing it down. And then from there, deciding and committing that, that's what I want to go after. So that's the second C is committing, and to the level of your commitment will determine your success. And going after that, that crazy vision. By the way, when you're talking about clarity. Anytime you're talking about clarity on a vision, that vision has got to be monstrous, because we have no idea what our potential is. And so since we have no idea what our real true potential is, and we can't really judge the past, because that will limit you so much. You have to take all limitations off. And in a perfect situation, what would that clear picture be? Then you commit all in commit like nobody's business, like, not one foot in one foot out, like, You got to be all buttcheeks in man everything. And not when not just sometimes or when people are looking. But when when nobody's there, you still got to be committed and do what you need to do. Then from there, it's consistency. And it's just like anything, man like you these little things you do every single day that are boring that you get tired of you don't feel like doing gets tough, just this little consistent actions. And then a year from now you don't even recognize yourself. And then one final thing with those consistent actions, which I learned from price Pritchett from u squared, the book u squared is you got to be open to quantum leaps. Like it's okay to go after onesie twosie he's like flipping houses, onesie. twosie is right. But you got to be open to multiples. And that's it. You got multifamily residences, right, you're not you're not going after one door, you're going after hundreds of doors, you got to be open to multiple or big leaps in your life to because if you're not, and you're just going after onesie twosie. And you don't open yourself up to that, again, you're limiting yourself to the life that you deserve.
Steven Pesavento 12:16
Yeah, it's such a big realization, everything starts with clarity. Everything starts with knowing what you want, and why you want it. If you don't start there, you're going to end up getting something that's outside of what you want, you're going to let other people determine what it is that they want. And you're going to end up being the deliverer of that. So I think that's a beautiful place, which is surprising because it's so simple. It's so few people are actively getting to that point of clarity over and over.
MIke C-Roc 12:45
Well, you know why it's a it's another C word. Okay. Lack of control. Right, lack of control will lead to chaos. Another I think that's the I can see now the C word. And then confusion. Another C word. Like you could do everything with C words, which is cool, because my my LSA starts to say, See rock, everything to see words, right? If you're out of control, and you're under control by somebody else, because you're going to be controlled by something. It's either yourself or under controlled by someone else. And most people are controlled by the media and their environment, the people that they hang around with. But that leads to chaos and confusion. And when you have chaos and confusion, it's impossible to be clear. And or successful. So a champion no see where?
Steven Pesavento 13:29
Yeah, I love that. I can appreciate that. So what do you think in your opinion, Mike, what holds most people back from getting what they want, and from taking the action they need to get there?
MIke C-Roc 13:44
What's holding most people back is they don't think big enough. Like they don't get excited about what they're shooting for. Or before that even this is important to most people don't even know what they want. Let's face it. 95% of people probably if you ask the question, in a perfect world, what would you want in your life, what's your ideal life, they'd have to think about it really hard because they haven't done it yet. But beyond that, when they do, they don't think big enough. And when you don't think big enough, you don't get excited enough to do what it takes to get to, to have that life of your dreams. But what I found out in my life is also is that people don't know the granular step by step process to achieve certain things. They don't know where to go. And if they do go to Google or YouTube or courses, they get confused. You cannot have success when there's confusion. So I realized this in my life when I wanted something I would go out and get it because I'm so persistent, but I would cost myself time money, relationships, health, and but I'm still get it it would just cost all that stuff. And instead of complaining and being regretful, I started thinking that my life would if I was able to have the step by step process to achieve all the things I wanted to in my life. And I said what if we created a marketplace where we could bring experts and creators in to provide step by step guides to achieve different categories different different goals, and provide that to people to go and buy. So it's very clear and apparent and easy to follow, to achieve things. And that's why, like I said, this is a great segue into blueprint, which is a platform, a new tech platform that we created. That's getting ready to launch very soon, I'm very excited about to help people really get what they want. Like, if you want to learn how to qualify your first real estate deal, guess what, there's gonna be a blueprint in there for that. Grant cardones, a co founder in this company with me, and he's putting his first blueprint in there on how to qualify your first real estate deal. So that's just an example.
Steven Pesavento 15:34
Yeah, that's great. So I obviously you want to have the blueprint, you want to know what steps you're going to need to take your need to go take action on that. But I'm curious, Mike, personally, in your life, what impact have coaches made, or mentors or other people have already been down this path and can help, you know, ask the right questions to get you where you want to go?
MIke C-Roc 15:55
Well, first of all, picking the right mentor or coach is important, and not having too many, because they've been impactful to me. But I've also been in a situation where I've had too many, and they would contradict each other. And also have had coaches or mentors that are too high level just theory based instead of actionable steps. So the ones I've had though, very important, and Grant Cardone is a mentor of mine, I've pay attention to Dave Meltzer as well, like you mentioned earlier. But I immersed myself in grant cardones content when I first read the text rule, because I could relate to him. You know, his story was similar to mine, as far as going through a phase of, you know, partying and doing just being off track, but being obsessed. And also being in a situation where you feel like you're the crazy one, because you're obsessed about something, when actually everybody else are the ones that are crazy. And so, I connected with that, that thought process. And so when I immersed myself into his, that's what I do, by the way, I've immersed myself, when I'm onto something, it's all in, I swim in the Kool Aid, I don't drink it. And it's been imperative because if you look at my journey over the last three years, I've gotten so far, based on just following and immersing myself in, you know, grants world. So I
Steven Pesavento 17:17
think that's beautiful, because there's this idea where obsession can actually be such a powerful tool, that when you find something and you align with the right people, the right ideas, the right concepts, the right niches, whatever those things are for you, in this case, it's Grant cardones, when you align with that, and then you dive deep, and you go in so deep, that you're going to understand everything that this person is putting out, you're going to start absorbing that that's going to end up starting to guide you down that path, you're essentially taking the code of Grant's mind or some of the strategies or mindsets that he has, and you start making them your own, you start using those in your own life, and you actually start seeing some of those outcomes start happening for you, within your world. And grant is a genius when it comes to marketing when it comes to reaching people when it comes to using media in order to perpetuate his message. And so what an amazing person to be able to learn business from and be able to move forward in your own world, whether or not you agree with everything grant does, that's one of the beautiful things that he is very good at is polarizing people. It's a beautiful thing to use. And so I'm so glad you brought that up. Because I think a lot of people end up thinking obsession can be a bad thing. It sure can. But when you use that addiction in something that is actually gonna put you in the right direction. It's beautiful.
MIke C-Roc 18:40
Yeah, I mean, it's, it's the wrong thing on the wrong thing, the right thing on the right thing. And and by the way, like, Who Who out there, does anybody agree with 100% of the time, right? Like, there's not one human on this planet that has everybody agreeing with everything they do. And, and there's no human on this planet. That's perfect. So, you know, like, you got to pick and choose who aligns with you, and who you agree with most. But one thing I'll tell you, when I first started doing this mentorship journey, at first you take their content, and then you're reciting it all the time. And one thing that concerned me was like, I don't want to recite somebody else's content all the time. So in order to protect myself, what I did was I signed up to be a cardan licensee, just so that I could present and teach his content without getting in trouble with them, because I didn't want to do that I wasn't and be clear that it's not my content. And I asked grant one time about this. I'm like, like, I love what you're talking about. But at the end of the day, I don't want to repeat what you're talking about because I want to be Sirach but I want to learn from you. And they said and I've heard from him and another coach I had look stay on what you're doing. Keep doing it and eventually you're going to start intertwining this into your life and you'll be able to frame it you're with your personality and your life and that's what's happened. And so now I've always been see rock Mike see rock right but now I'm having my own content frame in my own way because look There's nothing new out there. There's no new content out there. It's just how people frame it. And so I was concerned with that at first, as I was learning to be a speaker, podcast or coach. But now, like you said, you start to absorb it. And then you start to implement it, and look past in your past and see how those principles have helped you be successful. And when you didn't use those principles, how you failed, and then you start learning that way. And yeah, so it's a fun, fun journey, man,
Steven Pesavento 20:27
I think it's a it's a beautiful journey. And it's a great thing to recognize that people are going to be attracted to you based on your own individual energy and persona and and who you are authentically. And at the end of the day, people are going to be attracted to you for a different reason than grant and grant versus Steven and Steven versus grant for all different reasons. And when you can kind of recognize that most of the content that is out there has been repackaged, but when you're repackaging it, and you're the one delivering it, it can come out with such a different impact than it had when it was coming from somebody else. And so I think that's such a great reminder. And for those people who are listening to ask themselves, Well, you know, hey, how can I apply this within my own life? How can I share these lessons that I'm learning from these other people? Because all we're looking to do I know, I know, see, rock this is, you know, one of your end goals is you just want to make people's lives better, you want to be able to inspire other people to go and do big things. And, and I have the same kind of goals and dreams myself, and I'm on my own journey doing that. So but what I'm curious is, from your perspective, as a coach, as somebody who coaches, others, somebody who works with coaches, what have you found to be one of the best ways to understand hey, is this person going to be the right coach? For me?
MIke C-Roc 21:48
Well, I think it's establishing your core values and and what your mission is. First, I think that's very important, because what will happen, if you aren't clear with your mission and core values, you're going to be affected and living off of someone else's, because somebody out there is going to have their own and it's going to impact you. So having your clear mission clear core values, non negotiables. And then making sure whoever you coach or mentor from aligns with that, and also aligns with where you want to be like that, that coach or mentor should be on the journey to where you want to go. They don't have to be at the end. Like, like to me I don't want to coach or mentor that that's my end goal. I want to go past them. So it should be like a milestone on the way towards where you really want to go.
Steven Pesavento 22:30
Yeah, well, I think that's that's such great advice. What would you want to share with folks before we part ways for the day? What last advice around living with a high performance mindset? Do you want to share?
MIke C-Roc 22:43
Yeah, I mean, I think that all of us need to understand that we no matter where you are, how old how young, what what industry, you're in, what you've accomplished, and what you haven't, all of us should be playing a bigger game than we're playing right now. Like every single person can can stretch more, do more capable of more, you just don't know it. And so if you're listening to me right now, just think about this for a second, like, think about how much more you should be doing or set your sights on something bigger than what you're doing now. Because you deserve it. One, you owe it to other people that that will depend on you and will be affected by you playing a bigger game. And that's very important. Understand. So a lot of people think it's just about them. And then maybe they're just their family. Oh, like the multiples that are affected by decisions that we make is unbelievable. I was talking to my team in the mortgage industry the other day about a decision that they make and how it affects everybody on their team, like we have little pods inside of our company, how it affects those little those people, then it affects their family, then it affects everybody else in the company. And then our customers and their families. It's like it spreads out so fast, like a virus, like in a good way or a bad way. And so that's when I'm talking about this. It's that important, because it affects you can really track everything to everybody on this planet by any decision that you make.
Steven Pesavento 24:05
Yeah, I think that's such great advice. Well, Mike, how can people get in touch with you if they're interested?
MIke C-Roc 24:11
Yeah. So if you're interested in blue printed, which is really the focus right now, blueprint is the platform of the marketplace of how to do things, guides. Go to blueprint.com forward slash VIP, that's B L o o print it's spelled differently than the color blueprint comm forward slash VIP. And then I'm on clubhouse, Instagram, LinkedIn everywhere, man, like I made it very easy to find me. So Mikey, see rock is where my my username is usually on those platforms.
Steven Pesavento 24:41
Awesome. Well, thanks so much for joining us. I really appreciate it. And to all the audience. Appreciate you guys listening but ask yourself the question, what can you do with all this information you just learned? What's one thing you can take away and how can you apply it in your life today? Thanks. We'll see you on the next episode.
Steven Pesavento 25:05
Thank you for listening to the investor mindset podcast. If you like what you heard, make sure to rate review, subscribe and share with a friend. Head over to the investor mindset.com to join the insider Club, where we share tools and strategies from the top investors and entrepreneurs and how to take it to the next level.